You Are Who The Internet Says You Are

How important is online reputation management? Regretting those controversial tweets you made or perhaps those pictures you posted online when you were younger thankfully, now there are web sites and services that promise to clean up your online reputation In an age when a person’s reputation is increasingly defined by Google, Facebook and Twitter, it’s…

The Best Type Of Website For Business

Every business needs to have a web presence today. And the right way to go about it is to have a website where important information is offered. But what type of website to choose? How to make sure that it is good for you in the long run? Here is a discussion on popular website…

Five Reasons Why Websites Still Matter

You know you must leverage Facebook, Twitter and word-of-mouth marketing to increase awareness of your brand. But the fact is, websites remain infinitely more popular with consumers than all of the business pages on social media sites combined. Only 22 per cent of those of us online in the U.S. visit a branded social networking…

Picking A Host For Your Small Business Website

When it comes to launching or re-launching a website, there’s a big difference between renting and buying. Most business websites are renters — meaning that they live inside of a Web hosting company rather than on a computer that’s owned and operated by the business. This scenario, known as “shared hosting”, provides reliability, security and…

Can Too Much SEO Be A Bad Thing?

As a small business owner using the web to reach customers, you’ve surely been implementing search engine optimization tactics to make sure your site turns up high in web searches. But just when you might feel like you’re starting to get the hang of this SEO thing, it appears that search giant Google might start…

How To Handle Negative Online Reviews Of Your Business

As an entrepreneur or merchant, you should become a vigilant watchdog about what’s being written or said about your brand or product online. Reviews show up in a number of places in google search, as well as in comments or full-on posts on blogs and social media utilities. These reviews offer word-of-mouth advertising, and consumers…